Hi, I am Brittany and I am the Data Operations Manager at Data Slam LLC. I wanted to provide some information to some of clients and as well as others that have questions concerning certain topics dealing with Digital Marketing and the tools that are used. I will keep it brief, but there is a lot if information to cover. In addition I will not throw technology jargon at you, it is important that you understand what and why I am explaining this to you. So if you have any questions or you would like to ask about our services and designs please contact us.
What is PPC – Pay Per Cost Click Advertising and Marketing?
Pay per click (PPC), also called cost per click, and is an internet advertising form used to direct traffic to websites. This is done by using Ad and Banners that are placed in Social Media sites, Web Pages, Web Sites or Search Engine Results.
Tools used for PPC
We only use the most secure and most cost effective tools that have proven results. A few of these tools are: Google AdWords, Yahoo! Bing Ads and Facebook.
Benefits of PPC, Banners, and Ad Advertising/Marketing –
Drives Revenue – we already focus on SEO and Target Optimization for our clients giving them the search results in major search engines. Now we want to focus on the second option, placing our clients information within potential customers direct view such as within their mobile apps on their social media sites, or the other website or mobile sites.
PPC, Banner, Ads Marketing – is cost effective our clients choose the plan they want and how much they want to pay. And they are only charged when their ad is clicked by a potential customer.
Budgets and Costs – can be set by our clients and they are in control of their budgets and the amount they wish to spend.
Results – can be provided quickly. Since this market strategy can be customized to the direct audience they reach, they tend to show results faster than other methods of marketing and advertising.
Banner & Ads –
What are Banners and Ad?
Banners and Ads are those little graphics that show up within mobile applications or on web sites and social media.
These graphics are usually advertising a company/business.
These banners and ads can be very useful optimizing a company/business advertising they are usually viewed on sites such as Google and Facebook.
They can provide information on: They are customizable for the needs of our clients